OFFICIAL RULES

The 2023 Dr Pepper Lafayette College University Tuition Giveaway

1. No Purchase Or Text Message Necessary To Play Or Win. A Purchase Or Text Message Of Any Kind Will Not Increase Your Chances Of Winning. Void Where Prohibited. Each Text Message Sent Or Received May Incur A Charge As Provided In Your Rate Plan. Message And Data Rates May Apply. If You Choose To Participate Via Text Message, You Will Receive One (1) Bounce Back Text In Response To Your Text To The Short Code. Text Messaging May Not Be Available Through All Wireless Carriers.

2. Eligibility: The 2023 Dr Pepper Lafayette College University Tuition Giveaway (the “Sweepstakes”) is open to currently enrolled students at Lafayette College University who are a U.S. resident (“Eligibility Area”) and who are seventeen (17) years of age or older as of the date of their entry (“Entrant”). Franchisees, employees, directors and officers of Dr Pepper/Seven Up, Inc. (“Sponsor”), Advantage Solutions D.B.A. Sunflower Group (“Administrator”), Lafayette College University and any of their respective affiliates, parents, subsidiary companies, and advertising and promotion agencies (collectively, the “Released Parties”), and members of the immediate families (spouses, parents, children, step children, siblings, step siblings, and their respective spouses, regardless of where they reside), and/or those living in the same household, of any of the foregoing, are not eligible. The Promotion is subject to all applicable federal, state, and local laws. By participating in the Promotion, you agree that: (1) you have read and understand the Official Rules; (2) you meet the Promotion eligibility requirements as explained in the Official Rules; (3) you accept and agree to be bound by these Official Rules, to Sponsor’s Conditions of Use located at https://www.keurigdrpepper.com/en/term-of-use; Legal Notices and Privacy Policy as published at https://www.keurig.com/content/privacy-policy; and (4) you unconditionally accept and agree to comply with and abide by the decisions of Sponsor and Administrator, whose decisions shall be final and binding in all respects.

3. Sweepstakes Period: The Sweepstakes begins at 12:00:00 AM Eastern Time (“ET”) on 8/15/23 and ends at 11:59:59 PM ET on 9/15/23 the “Sweepstakes Period”).

4. How to Enter: There are two (2) possible methods of entry (“Entry”). Regardless of method of Entry, there is a limit of one (1) Entry, per person, per day, throughout the Sweepstakes Period. Each entry into the sweepstakes gives the “Entrants” the chance to be selected as one of two Pass Contestants to compete in a Game (as defined below and as chosen by Sponsor) at the Pass Contest (as defined below) for the tuition prizes.

  1. Via Text To The Short Code: To enter the Sweepstake via this method, during the Sweepstakes Period, from your text enabled mobile device (your “Mobile Device”), you must text the keyword “LEOPARDS” (the “Keyword”) to the short code 737737 (the “Short Code”). If you choose to participate via this method, once you text the Keyword to the Short Code, you will receive one (1) bounce back text message informing you whether you are a potential prize winner (“Prize”). If you choose to participate via this method, your wireless service standard text messaging and/or data rates may apply for each message sent or received from your Mobile Device according to the terms and conditions of your service agreement with your wireless carrier. For help, text the word HELP to 737737.
  1. Via Email: To enter the Sweepstakes via this method, during the Sweepstakes Period, you must email KDPpromos@advantagemarketingpartners.com (the “AMOE Email”) with the name of the Sweepstakes: The 2023 Dr Pepper Lafayette College University Tuition Giveaway, your name, phone number, state, and you will need to confirm you are eligible and that you agree to be bound by these Official Rules.

All Entries must be received during the Sweepstake Period to be eligible. In the event of a dispute as to the person responsible for any Entry, the authorized account holder of the email address provided, or the Mobile Device used to Enter will be deemed to be the participant. The “authorized account holder” of an email address, is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address.

The “authorized account holder” of a Mobile Device is the natural person in whose name the Mobile Device has been issued and the services are billed. Potential winners may be required to show proof of being an authorized account holder. All Entries become the property of Sponsor and will not be acknowledged or returned. Multiple participants are not permitted to share the same email address or Mobile Device. Any attempt by any participant to obtain more than the stated number of Entries by using multiple/different email addresses, Mobile Devices, phones, identities, or any other methods, may void such participant’s Entries, at Sponsor’s sole discretion. Use of any automated system to participate is prohibited and will result in disqualification. Sponsor is not responsible for lost, late, incomplete, invalid, unintelligible, untranslatable, incomprehensible, or misdirected Entries. If you chose to participate via a Mobile Device, other charges may apply (such as normal airtime and carrier charges) and may appear on your mobile phone bill or be deducted from your prepaid account balance. Wireless carriers’ rate plans may vary, and you should contact your wireless carrier for more information on messaging rate plans and charges relating to your participation in this Sweepstakes. Mobile Device service may not be available in all areas. Check your Mobile Device’s capabilities for specific instructions.

5. PASS CONTESTANT EVENT: At a location designated by Sponsor (prior to the Game as determined by Sponsor) the two Pass Contestants will each have the opportunity to pass as many footballs (provided by Sponsor) within thirty (30) seconds from 5-yards away and fully through the black target hole cut into an oversized blow up Dr Pepper Can Replica (“Can Replica”), which will be located on or near the goal line. Each pass that hits the black target cut out on the inflatable can, will count as one Successful Pass. No warm-up or trial passes will be permitted by the Pass Contestants prior to the Event. The Pass Contestant who throws the most Successful Passes will win the $5,000 Tuition Grand Prize. The Runner-Up Contestant will win a $2,500 Tuition Prize.

Each Prize Winner understands that Sponsor may film, photograph, and otherwise record the Pass Contestant

Event from start to finish, including, without limitation, before and after footage (“Event Footage”). The Event

Footage shall be owned by Sponsor. Each Prize Winner further understands that Sponsor, its designees, successors, assigns and licensees, shall have the right to edit, modify, reproduce, distribute, display, perform, create derivative works based upon, or otherwise exploit the Event Footage and all elements embodied therein, along with the Prize Winner’s name, biographical information, likeness, performance, voice or image, in whole or in part, together with other materials, in any manner or media now known or hereafter devised, throughout the world in perpetuity for advertising, promotional and other purposes, without further compensation, notification or permission. Sponsor has no obligation to make use of the rights granted herein. Released Parties are not responsible for any unauthorized use of Event Footage by third parties.

6. TIE-BREAKER COMPETITION: If there is a tie between the Pass Contestants the above process will continue until one winner has thrown the most footballs through the Can Replica within fifteen (15) seconds. If both contestants successfully throw the football into the Can Replica and tie again or miss throwing the football into the Can Replica, a KDP staffer will have a number prewritten in their possession. The Pass Contestants will pick a number between 1-23. The winner will be the person who is closest. This person is the $5,000 Tuition Grand Prize winner. Failure to throw a ball will result in disqualification.

7. GENERAL COMPETITION RULES: If any Pass Contestant winner is not at the Sponsor’s designated Pass Contestant meetings at dates, times, and locations specified, Pass Contestant may be disqualified. Footballs and Can Replica will be provided by Sponsor. Pass Contestants must use soft-soled shoes only (no metal cleats) and must attempt all passes without gloves or any throwing aid or any third-party assistance of any kind. Passes must pass from Pass Contestant’s hands, fully through the Target in the Can Replica, without touching the ground or any object or surface other than the Can Replica, all as solely determined by Sponsor or its judge, in order to be considered a “Successful Pass.” If the ball successfully passes through the Target but bounces back out, it still counts as a Successful Pass. All of Sponsor’s and its judge’s decisions regarding positioning of Pass Contestants, timing of throws, and other details of the Pass Competition, Tiebreaker Competition, and Challenge shall be final. Locations, dates, and times are subject to change.

8. Winner Determination/Prize/Approximate Retail Value (“ARV”): On or about two (2) business days after the Promotion Period has ended, Administrator, an independent judging agency, shall perform a Drawing from among all eligible Entries received (“Pass Contest Drawing”), to select two (2) potential Pass Contestants (“Pass Contestants”). Once confirmed, the Pass Contestants will receive the opportunity to compete at a Game (chosen by Sponsor) in the Pass Contest to determine which Pass Contestant will win one (1) Five Thousand Dollars ($5,000) Tuition Award while the Runner Up Winner will receive one (1) Two Thousand Five Hundred Dollars ($2,500). The total ARV of the Prizes is Seven Thousand Five Hundred Dollars ($7,500). Limit one (1) Prize per person.

Tuition/Educational Awards are payable as follows:

  1. As tuition to cover college or postsecondary vocational institution tuition, fees, books, supplies, equipment, related educational expenses and on-campus room and board to be awarded in the form of a check distributed to the school (eligible under Title IV of the Higher Education Act of 1965 as amended) and located in the United States on

behalf of the Prize Winner or Prize Winner’s designee, who must be at least 17 years of age or older (“Designee”) and a legal US resident;

  1. To pay off student loans incurred for eligible costs in Section 8(a) in the form of a check distributed to the loan servicing company on behalf of the Prize Winner or their Designee, or
  2. A combination of Sections 8(a) and (b) in an amount not to exceed the Tuition Award amount.

All Tuition Awards will be administered by Scholarship America and are subject to the following and all other terms of these Official Rules. Tuition Awards are to be used for postsecondary education expenses at an accredited two- or four-year college, technical school, vocational school, or master or doctorate degree program in the United States. Tuition Awards may be used to pay current educational expenses, student loans incurred in a previous academic year for eligible costs, or a combination of both not to exceed the Tuition Award amount. Checks for the full amount will be sent to the institution designated by the Prize Winners or their Designees. Payments applied to educational loans will be payable to the loan servicing company for the Prize Winner or their Designee. (Tuition Awards may be considered taxable and Form 1099-Miscellaneous Income may be issued).

The $5,000 Grand Prize and the $2,500 Runner Up Prize tuitions must be used for current educational expenses until the expiration date of December 31, 2024 (the “Expiration Date”) or until a degree is earned, whichever occurs first. Failure to use the Prize(s) on or before the Expiration Date will result in forfeiture of the Prizes. Following completion of a degree program, the Prize Winner may opt to continue to pursue another degree level until the award expires, is used up, or use toward existing education loans.

Upon notification as a Prize Winner, he or she must notify Scholarship America of their intent to gift the Tuition Award to the Designee. Scholarship America will set aside the funds until such time as the Designee notifies Scholarship America that the Designee is ready to use the funds for eligible education-related expenses. The Tuition Award proceeds shall be transferred one (1) time only. The Prize Winner must supply the following identifying information about the Designee to Scholarship America: name, phone number, age, relationship, and postsecondary school information (if known at such time) or the contact information for the loan servicing company. Scholarship America shall not transfer the Tuition Award to an eligible institution or loan servicing company on behalf of the Designee until such time as the identifying information is verified by the Designee and to the satisfaction of Scholarship America. The Prize Winner shall be responsible for completing and filing the required gift tax forms with the Internal Revenue Service. There may be a tax liability to the Prize Winner, and the Prize Winner should consult with a tax expert before accepting the Tuition Award. An IRS Form 1099 may be issued to the Prize Winner. Any tax liability will be the responsibility of the Prize Winner.

In no event will Sponsor be responsible for awarding more than the stated number of Tuition Awards herein. No transfer, substitution, or cash equivalent for any Tuition Awards, in whole or in part, will be permitted, except at Sponsor’s sole discretion due to unavailability for any reason, and only then for a prize of greater or equal value determined solely by Sponsor shall be allowed.  The decisions of Administrator and Sponsor are final and binding on all matters relating to this Sweepstakes. Prizes are awarded “as is” with no warranty or guarantee, either express or implied. All taxes, if any, are each the responsibility of Prize Winner, their Designee, or the Prize Winner’s or Designee’s selected, eligible institution or loan servicing company (valued at more than $599). All prize details are at Sponsor’s sole discretion.

9. Pass Contestant Notification/Verification: The potential Pass Contestants are not official tuition toss participants unless and until Sponsor/Administrator confirms such. The potential Pass Contestants will be notified via email to the email address or phone number (if available) provided, on or about one (1) business day after the Drawing. Administrator will make two (2) attempts to contact each potential Pass Contestant via such method. Potential Pass Contestant will have one (1) business day from the time of the first notification attempt to respond to Administrator or potential Pass Contestant will be disqualified and Administrator will select/notify an alternate potential Pass Contestant, time permitting. If in any instance, notification attempt(s) for a potential Pass Contestant fails for any reason, or if a potential Pass Contestant is found to have not complied with these Official Rules, fails to return any of the requested documents within the timeframe provided, cannot participate in the Pass Contest, or fails to accept the Prize (should they win the Pass Contest) for any reason, the applicable Prize will be forfeited and an alternate potential Pass Contestant will be selected from among remaining eligible Entries for participation in the Pass Contest, if any, time permitting.

10. Publicity Grant: Acceptance of a Prize constitutes permission for the Sponsor and its designees to use the name, account information, email, or actual or simulated likeness, biographical information, city, state, opinions, and Prize information of the Prize winner in connection with the Promotion and the marketing thereof (including, without limitation, for advertising and promotional purposes), in perpetuity, throughout the universe, in all media, without additional compensation, notification or permission, unless prohibited by law. Further, each Prize Winner hereby indemnifies the Released Parties from any claims, damages, liabilities, and expenses (including reasonable legal fees) arising from breach of these Official Rules or Prizes.

11. General Terms/Limitation of Liability: Noncompliance with any of these Official Rules may result in disqualification. ANY VIOLATION OF THESE OFFICIAL RULES BY ENTRANTS OR WINNERS OR ANY BEHAVIOR BY A WINNER THAT WILL BRING SUCH WINNER OR SPONSOR INTO DISREPUTE (IN SPONSOR’S SOLE DISCRETION) WILL RESULT IN SUCH PRIZE WINNER’S DISQUALIFICATION FROM THE SWEEPSTAKES AND FORFEITURE OF ANY PRIZE. Released Parties assume no responsibility for late, lost, jumbled, stolen, delayed, misdirected, incorrect, or inaccurate Entries, email, calls, or other communications of any kind whether caused by any of the equipment or programming associated with or utilized in this Promotion or by any human error. Released Parties are not responsible for any problems or technical malfunction(s) of any telephone network or lines, computer online systems, servers or other services, providers, computer equipment, software, failure of any e-mail, technical problems, or traffic congestion on the Internet or at any website, including, without limitation, any injury or damage to participant’s or any other person’s computer or other device related to or resulting from participation in this Promotion. Released Parties are not responsible for any other errors or problems of any kind relating to or in connection with the Promotion, whether typographical, mechanical, network, human, or otherwise, including but not limited to, error(s) or problems which may occur in administration of the Promotion, or in the selection/announcement of the Prize or the Prize winners, or in any Promotion-related materials. If, for any reason, the Promotion is not capable of running as planned, including, without limitation, infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion, the Sponsor reserves the right in its sole discretion to cancel, terminate, modify or suspend the Promotion. Should the Promotion be terminated prior to the stated expiration date, notice will be posted where Sponsor deems fit and the Prizes will be awarded via random drawings from among all eligible Entries received for the applicable Eligibility Areas up until and or after (if applicable) the time of modification, cancellation, or termination, or in a manner that is fair and equitable as determined by Sponsor. All interpretations of these Official Rules and decisions by Sponsor are final. No software-generated, robotic, programmed, script, macro or other automated tweets are permitted. Sponsor reserves the right in its sole discretion to disqualify any individual it suspects or find: (i) to have used a software-generated, robotic, programmed, script, macro or other automated online tweet; (ii) to have tampered with the participation process or the operation of this Promotion; (iii) to be acting in violation of these Official Rules; (iv) to be acting in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person; or (v) to have provided inaccurate information on any legal documents submitted in connection with this Promotion. CAUTION: ANY ATTEMPT BY ANY INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEBSITE OR APPLICATION OR UNDERMINE THE LEGITIMATE OPERATION OF THE PROMOTION IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW. Participants agree that the Released Parties, (a) shall not be responsible or liable for, and hereby release the Released Parties from, any claims, losses, damages or injuries of any kind (including death) resulting, in whole or in part, directly or indirectly, from participation in the Promotion or any Promotion-related activity, or from acceptance, receipt, possession and/or use/misuse or inability to use a Prize, and (b) have not made any warranty, representation or guarantee, express or implied, in fact or in law, with respect to a Prize, including, without limitation, to such Prize’s quality or fitness for a particular purpose. The Released Parties shall not be liable for any injury, damage, loss, expense, accident, delay, inconvenience or irregularity that may be caused or contributed to (1) by any wrongful, negligent or unauthorized act or omission on the part of any of their agents, servants, employees or independent contractors; (2) by any wrongful, negligent or unauthorized act or omission on the part of any other person or entity not an employee of the Released Parties; or (3) by any other cause, condition or event whatsoever beyond the control of the Released Parties. Failure of Sponsor to enforce any provision herein shall not be deemed a waiver of such. The invalidity or unenforceability of any provision of these Official Rules will not affect the validity or enforceability of any other provision. UNDER NO CIRCUMSTANCES WILL ANY PARTICIPANT BE PERMITTED TO OBTAIN AWARDS FOR, AND PARTICIPANTS HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, EXEMPLARY, INCIDENTAL, CONSEQUENTIAL, SPECIAL, INDIRECT, OR ANY OTHER DAMAGES WHATSOEVER. IN NO EVENT SHALL SPONSOR BE LIABLE TO ANY PARTICIPANT OR WINNER FOR DAMAGES THAT EXCEED THE VALUE OF THE PRIZE TO BE AWARDED TO THE INDIVIDUAL ENTRANT IN THIS PROMOTION. If a court, or other tribunal of competent jurisdiction, shall hold any of the provisions of these Official Rules to be illegal, invalid, or unenforceable, such provisions shall be limited or eliminated to the minimum extent necessary so that these Official Rules shall otherwise remain in full force and effect. Administrator and/or Sponsor has the right during the promotional period to modify these Official Rules in its sole discretion.

12. Governing Law/Venue: THE PROMOTION IS GOVERNED BY, AND WILL BE CONSTRUED IN ACCORDANCE WITH, THE LAWS OF THE STATE OF TEXAS, AND THE FORUM AND VENUE FOR ANY DISPUTE SHALL BE IN TEXAS. IF THE CONTROVERSY OR CLAIM IS NOT OTHERWISE RESOLVED THROUGH DIRECT DISCUSSIONS OR MEDIATION, IT SHALL THEN BE RESOLVED BY FINAL AND BINDING ARBITRATION ADMINISTERED BY JUDICIAL ARBITRATION AND MEDIATION SERVICES, INC., IN ACCORDANCE WITH ITS STREAMLINED ARBITRATION RULES AND PROCEDURES OR SUBSEQUENT VERSIONS THEREOF. THE RULES FOR SELECTION OF AN ARBITRATOR SHALL BE FOLLOWED, EXCEPT THAT THE ARBITRATOR SHALL BE EXPERIENCED IN PROMOTIONAL LAW AND LICENSED TO PRACTICE LAW IN TEXAS. ALL PROCEEDINGS BROUGHT PURSUANT TO THIS PARAGRAPH WILL BE CONDUCTED IN COLLIN COUNTY TEXAS. THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND IN NO EVENT SHALL ANY PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL, SPECIAL, INDIRECT, OR INCIDENTAL DAMAGES, INCLUDING ATTORNEYS’ FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO RESCIND THIS AGREEMENT OR SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF. ENTRANTS AGREE THAT ANY AND ALL DISPUTES, CLAIMS AND CAUSES OF ACTION ARISING OUT OF OR CONNECTED WITH THIS PROMOTION SHALL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION.

13. Request for the Names of Winners and/or Official Rules:  For the names of the Prize winners, available after the Promotion Period has ended, send a self-addressed stamped envelope, to be received by 10/15/23, to 2023 Dr Pepper Lafayette College University Tuition Giveaway PO Box 7775 Cumberland, RI 02864.

14. SPONSOR: Dr Pepper/Seven Up, Inc. 6425 Hall of Fame Lane, Frisco, TX 75034

Abbreviated Rules

NO PURCHASE NECESSARY. VOID WHERE PROHIBITED. Promotion is only open to currently enrolled Lafayette College students who are legal residents of the U.S; 17+ as of the date of their entry. The Promotion begins on 8/15/23 at 12:00 a.m. ET and ends on 9/15/23 at 11:59 p.m. ET. There are 2 possible methods of entry: (a) by texting LEOPARDS to the short code 737737; or (b) by emailing KDPpromos@advantagemarketingpartners.com with the necessary information. There is a limit of one (1) entry per person, per day, regardless of method. If you choose to participate via text, standard message and data rates may apply. Contact your carrier for plan details and pricing. For help, text the word HELP to 737737.To Enter and for Official Rules, visit: www.kdppromotions.com/leopard

Sponsor: Dr Pepper/Seven Up, Inc. 6425 Hall of Fame Lane, Frisco, TX 75034

DR PEPPER is a registered trademark of Dr Pepper/Seven Up, Inc. ©2023 Dr Pepper/Seven Up,

Inc.